I recently reached out to a group of professionals who specialize in helping companies set and implement corporate social impact strategy to ask them for advice they’ve been providing clients with recently.
CHICAGO — Groupon has named Allison+Partners its PR agency of record, bringing on the firm as it positions itself as the go-to marketplace for local experiences versus deals.
SAN FRANCISCO: Allison+Partners has named three senior leaders to posts focused on healthcare.
The firm named Jamie Rismiller EVP, based in its Washington, DC, office. She has worked at the agency for almost a decade and has conducted integrated communications programs for the company’s b-to-b and consumer technology clients, including genetic testing, diagnostics, venture capital and healthcare companies, the agency said in a statement. Rismiller will serve as senior lead for the agency’s health technology portfolio and several new clients.
Stagwell is expanding its creative, content, media and marketing communications capabilities throughout Latin America with a new partnership between Stagwell agency Allison+Partners and Latin American heritage agency Grupo Garnier.
Like anyone old enough to remember 2001, PR pros can recall 9/11 as if it was yesterday, including where they were and what they were doing when the worst terrorist attack in American history happened.
While the attacks on New York and Washington, DC, happened 20 years ago, some of the lessons from that horrible time are instructive today amid the COVID-19 pandemic.
Lisa Rosenberg, Partner + President, Consumer Brands at Allison+Partners, shares insights on the future of brand communications. She speaks about how her experience as a judge at Cannes provided a window into how brands can deploy a compelling narrative to forge meaningful connections in an increasingly fragmented world. Lisa also explains how brands can avoid becoming a “chaser of culture” and move towards making a more sincere and meaningful impact.
LOS ANGELES — California Pizza Kitchen has hired Allison+Partners as its PR agency of record, charging the agency with helping drive the restaurant chain’s growth following its 2020 bankruptcy.
NEW YORK: Allison+Partners has promoted Kristen Kmetetz and Molly Luby to EVPs of client service and operations. Kmetetz and Luby were promoted to the new roles in May; both report to New York GM and partner Tracey Cassidy.
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