Allison+Partners today announced several changes to its management structure, expanding the global remit of three partners, while also increasing the responsibilities of a number of partners in the U.S.
Jonathan Heit has been elevated from president of the Americas to global president, with added responsibilities overseeing Allison+Partners’ booming Asia business to his existing focus on the U.S. and Latin America. In addition, Matthew Della Croce and Cathy Planchard have been promoted to global president. Della Croce is tasked with oversight of the global operations of Allison+Partners’ Europe and Corporate divisions. Planchard is tasked with oversight of the global operations of the agency’s All Told division. The three will continue to report into Scott Allison, agency co-founder, global chairman and CEO.READ MORE
“As the agency continues to scale globally, we felt it was the right time to evolve the leadership structure to better serve our clients and our teams.” said Scott Allison. “Jonathan, Cathy and Matthew will continue to focus on opportunities to grow our worldwide footprint and expand our capabilities for both existing and new clients.”
As part of this new structure, Anne Colaiacovo is promoted to president of North America, accountable for the financial performance, new business and management of the agency’s 13 U.S. offices. Her promotion reflects the numerous contributions she has made in her more than 10 years with the agency, most recently serving as chair of the Eastern region and co-chair of the agency’s consumer marketing practice.
“Since her first day on the job, Anne has been an incredibly adept business builder and true beacon of our culture, helping to define and refine it along the way,” said Heit. “Her ability to spot and nurture talent into great teams is matched only by her passion for great work, strong creative and provocative ideas.”
Joining her in an increased leadership role in the U.S. are Zach Colvin, who has added head of business development and client growth to his role as chair, California; Jeremy Rosenberg, elevated to managing director, All Told, North America and Tom Smith, who has been named managing director, Corporate, North America. Each has increased responsibility and oversight of business development and day-to-day operations in the agency’s largest market.
SAN FRANCISCO: Allison+Partners has upped Jonathan Heit to global president, a position newly created as part of a series of shifts the agency is making to its leadership structure.
Heit, who was previously the firm’s president of the Americas, will now be responsible for Allison+Partners’ Asia business as well as its U.S. and Latin America operations. He reports to Scott Allison, the firm's cofounder, global chairman, and CEO.
Anne Colaiacovo, meanwhile, has been promoted to president of North America. Colaiacovo, who most recently served as chair of the Eastern region and co-chair of the agency’s consumer marketing practice, will assume Heit’s prior duties in the role.READ MORE
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Lisa Rosenberg, Allison+Partners’ chief creative officer and co-chair of the firm’s consumer marketing practice, says brands that want to celebrate the event should "tread lightly."READ MORE
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Allison+Partners has appointed seven new partners. Brent Diggins established and oversees the agency’s measurement and analytics group. Courtney Newman founded and leads the agency’s learning and development group. Jeremy Rosenberg leads the agency’s digital team. Jim Selman oversees agency business operations, growth and staff development in the UK and Ireland. Julia Farrell is the agency’s first global chief financial officer. Kevin Nabipour launched and leads the agency’s content strategies group. Managing director, corporate Tom Smith provides strategic counsel for clients on brand building and reputation management. “Our newest partners have contributed greatly to [our] success, and will take on larger responsibilities as we continue our evolution of the agency,” said Scott Allison, chairman and CEO.READ MORE
Brent Diggins, managing director, measurement + analytics, who has expanded the agency’s measurement capability globally, and developed the Allison+Partners’ proprietary Influence Impact scoring system since joining the agency in 2010.
Courtney Newman, the senior VP who founded the agency’s learning + development group that provides ongoing professional development and education to employees around the world.
Jeremy Rosenberg, managing director, digital, who has grown the firm’s digital capabilities to include website development, influencer programming and paid media efforts.
Jim Selman, who, as managing director of UK + Ireland, has widened the agency’s presence in the region and expanded the industries served, resulting in the operation’s 35% growth in 2017.
Julia Farrell, global chief financial officer, who the agency credits with refining and improving its global financial operations since joining in 2016.
Kevin Nabipour, the managing director who launched the agency’s content strategies group that delivers integrated content campaigns, film and video production, strategy services and branded editorial for clients.
Tom Smith, who, as managing director, corporate, has played an integral role in doubling the size of the corporate practice and expanded business beyond traditional earned channels to include more integrated work.