SERVICES

Whether you need assistance in communicating with your workforce and customers or real-time data and insights on how COVID-19 is impacting your industry, we are here to be your trusted advisor on how to establish business continuity as we head into the new normal.

CRISIS PLANNING + RESPONSE

Corporate reputation and change management communications are some of the most valuable resources of any size company and have become a corporate planning priority during the Coronavirus/COVID-19 pandemic. Our team has years of experience in crisis management strategy and can help with planning, response, outreach and business continuity during this time. Using an integrated approach across paid, earned, shared and owned communication channels, we can reach audiences and disseminate critical information to ensure our clients make the right decisions amid intense external and internal pressures.

SERVICES 

• Crisis Management + Response
• Crisis Preparation + Simulations
• Influencer + Third-Party Ally Engagement
• Issues Management
• Online Reputation Management
• Reputational Risk Analysis + Strategy
• Stakeholder Mapping, Outreach + Engagement

INTERNAL COMMUNICATIONS

In these times of crisis and a shift to remote working, a strong internal communications strategy and employee engagement are critical to keeping employees reassured and businesses operational. We help companies evaluate COVID-19’s impact on their workforces and develop strategies for effectively communicating changes and updates. We create communications programs designed to foster clarity about an employer’s response to the virus at every level of the organization and help teams feel more connected to their colleagues and company leadership.

SERVICES 

• Employee Wellness Pulse Surveys
• Employee Microsite Development
• Employee-generated Content Development.
• Messaging Strategy + Creation
• Remote Speaker Training
• Virtual Town Halls

BUSINESS CONTINUITY PLANNING

Even as we adjust to a dynamic business environment that seems to change hourly, the time has come to look ahead to the future. The nation, its companies and its people have faced crises like this before and have come through, just as we will with this one. When we do, companies will return to growth and continue to provide the most value to their customers. This process will change us all, and your customers are no exception. Their priorities, their businesses and their worldviews will alter the way they see you and what you offer. They will look to you for leadership, and you cannot wait.

Allison Advisory is a management consultancy prepared to help you lead your way through these challenging times. Our Advisory team is composed of highly skilled experts in business continuity management, demand generation strategies, startup advisory, corporate advisory, reputational risk management and more. We can help you start laying the foundations for recovery and preparing for the “new normal” in a way that meets or exceeds the expectations of all of your stakeholders. 

WE CAN HELP YOU

Address the concerns of all of your stakeholders
Ensure the continuity of your business as the pandemic runs its course
Lay the groundwork for rapid recovery
Negotiate the vortex of geopolitics and policy around the situation
Establish demand generation programs

COVID-19 RESEARCH + ANALYTICS

Research, insights and analytics are paramount to navigating the COVID-19 situation in all phases. Through competitor insights, conversation analysis, and primary market and industry research, we have the resources and skills to help businesses take the temperature in real time, uncover opportunities, develop go-forward strategies, and understand what communications and marketing approaches will have the most impact in a quickly changing landscape.

SERVICES 

• COVID-19 Conversation Analysis
• Brand Health Surveys
• Channel + Persona Assessments
• Channel Spend Performance + Optimization
• Competitor + Industry Insights
• Customer + Stakeholder Insights
• Marketing Mix Modeling
• Traditional + Social Media Audits
• Trendspotting

EVENTS + PRODUCT LAUNCHES

With in-person events cancelled, companies must find new ways to launch products and drive market share. We can help develop alternative solutions to IRL events via virtual events and digital experiences that offer opportunities to engage with customers, consumers, influencers and media in the short- and mid-term. 

 

SERVICES

Customer Experience Development
Immersive AR/VR Experience Development
Live Streaming Events/Webinars
Microsite + Website Development
Virtual Conference Strategy + Management