MVE Architecture: Enhancing the Reputation of a Global Design Firm
MVE wanted to move beyond its regional industry reputation and expand market awareness of their unique planning and design capabilities into Northern California, Pacific Northwest and beyond. The firm has a highly skilled design and support staff, a deep portfolio of projects that represent many product types and considerable experience entitling and designing projects in domestic and international cities.
Allison+Partners created a campaign that put MVE, and its people, in front of key audiences through a constant drumbeat of business and trade news coverage, as well as speaking opportunities at regional and national real estate events.
Over a two-year period, we significantly raised MVE’s profile in markets in and outside Southern California, garnering multiple features stories in the San Francisco Business Times, Orange County Register, Silicon Valley Business Journal and more. We also successfully maintained a constant flow of speaking engagements at industry meetings sponsored by Jones Lang Lasalle, multi-family trade publications and Urban Land Institute, among others.