Bill has more than two decades of experience providing strategic counsel on corporate reputation management, market communications, crisis and issues management and content strategy and development in China. His clients have included multi-national companies such as Coca-Cola, Bayer and P&G, local Chinese enterprises, government departments, and non-governmental organizations. Bill has held senior leadership roles at APCO, MSL and Burson-Marsteller. Prior to working in PR public relations, he was an analyst of East Asian political and security issues with the private intelligence firm Strategic Forecasting (Stratfor). He was also the chief representative of Communications Consulting, a training and human resources consultancy in Beijing. Bill is a native of Saratoga, NY and holds Master’s degrees in Public Affairs and Asian Studies from the University of Texas at Austin. He is fluent in Mandarin and currently resides in Shanghai with his wife.
An important economic, financial, trade and shipping center for China, Shanghai and its neighboring Yangtze River Delta form one of the largest metropolitan regions in the world. Our office has been part of the city’s success story through our work with local and international clients in the technology, healthcare and consumer sectors. From media relations and influencer relations, events, corporate communications and issues management, our bilingual experts help brands enter and grow in China.
Twenty-four hours in Shanghai provides an opportunity to explore the best of the past and present in this modern and fast-developing city.
Start your day off in the French Concession, an old international settlement in the center of the city. With its small, quiet lanes, European-style brick buildings and row houses blending Chinese and Western architecture, the French Concession maintains much of its 1930s character. Walk down Fuxing Road, Wukang Road and Changle Road and find a cafe with outdoor seating to enjoy a cup of coffee and watch the locals.
Hail a cab or take the metro to Yu Garden in the northeastern part of the old town. With its picturesque lakes, ancient bridges, and unusual rock formations, Yu Garden typifies classical Chinese gardens. Then have lunch at one of the many Shanghaies restaurants in Yu Garden, which includes Lubolang, the restaurant Bill Clinton is said to have tried during his official visit to China.
After lunch, take the subway to Lujiazu in the Pudong district. Upon exiting the subway station, stand in awe of the futuristic skyscrapers, such as the Orient Pearl TV Tower. After spending time in the bustle of the business district, head to Xintiandi. This old town was successfully revitalized with residential buildings (shikumen) that were converted into restaurants, bars and shops.
As night falls, head to The Bund, the waterfront district along the bank of the Huangpu River. At M on the Bund, one of the many stylish dining establishments in the area, enjoy a rooftop dining experience with delicious food and breathtaking views across the river.