Renata has more than 15 years of public relations experience, working with large and midsized companies in the B2B technology and consumer sectors. She specializes in corporate communications, crisis and issues management, branding and reputation management, and has provided communications counsel to such leading global brands as Unilever, Amazon and Samsung. She previously worked as a journalist, earning a Women's Press Trophy in 2013 for her corporate communications achievements.
As South America’s most populous city in Brazil, São Paulo is not only a major consumer market, but also the epicenter for business innovation and growth. The city is unique among Brazilian cities for its large number of foreign corporations, and exerts strong international influences in the areas of commerce, finance, arts and entertainment. Our experienced team is well-versed in the Latin American market, and combines their deep regional expertise with experience working with global companies to help clients tap into the booming business climate in the region.
Why do you live in São Paulo? It’s where culture, business and opportunities happen!
Food most associated with your city: Feijoada and caipirinha
What is something exciting that happens in your city? Carnival! It is becoming more and more popular in São Paulo.
There is never a shortage of excitement when visiting, São Paulo and, if you only have 24 hours to explore the city, there is a lot of ground to cover.
Start your day by visiting the Padoca do Mani and filling up on “pão na chapa,” a delicious roll buttered and grilled for a crispy sensation. After breakfast, head over to the Pinacoteca do Estado de São Paulo, the city’s oldest art museum that houses a wide variety of Brazilian art. After perusing the exhibits, head over to the Museu Brasileiro da Escultura to enjoy the sculpture garden where art and nature collide.
Next, hop on a subway to São Bento to meander through the busy pedestrian-only streets filled with interesting shops and local commerce. After emptying your wallet, a bit, check out the Centro Cultural Banco do Brasil, a historical bank turned tourist attraction.
Later, take in some of the unique architecture the city has to offer, and work your way over to Oscar Niemeyer’s classic Copan apartment building, a 38-story apartment building designed by Brazil’s best known architect. At the ground floor level, you’ll find a complete shopping center where you can enjoy espresso at Café Floresta, a standing-room only, old-school café. Or, if you’d like to indulge in a cocktail, stop for a drink at the Bar da Dona Onça for a caipirinha, Brazil’s national cocktail.
For a special lunch, you must try the Feijoada, a classic Brazilian black bean stew. Stop at any local restaurant for a true Brazilian culinary experience where the price will be fair and the taste impeccable.
Later in the evening, it’s time to experience São Paulo’s nightlife. Make your way to Vila Olímpia neighborhood, a strip full of bars and clubs where you can get a taste of the variety São Paulo has to offer. If you want to experience some traditional Samba dancing, make sure to stop at the hottest Samba spot in the city, Ó do Borogodó.