Partner + Regional General Manager, Bay Area
Zach oversees operations, financial management, staffing and development, top-level client service and overall business direction and growth for the San Francisco office.
He has over 14 years of communications and PR experience and is well versed in developing and implementing strategic marketing and communications plans for technology, entertainment, digital media, mobile and consumer electronics companies.
While at Allison+Partners Zach has helped to lead initiatives for Inkling, a San Francisco start-up that builds interactive books and a content production platform, managed the 4G network launch for Sprint, led rebranding efforts for Boost Mobile and played a key role in YouTube’s consumer public relations campaign, which included the CNN/YouTube presidential debates and numerous crisis situations, including the Viacom lawsuit.
Prior to joining Allison+Partners, Zach worked at Zeno Group where he handled a variety of consumer facing brands, including SIRIUS Satellite Radio, Kia Motors America and JibJab Media. Previously, he was at Faiola Davis Public Relations where he worked on the Symantec account, handling the Norton AntiVirus and Norton Internet Security product lines.
A native New Yorker, Zach received his B.A. in Public Relations from the University of Southern California and a J.D. from the University of Miami School of Law.
What’s the most important thing you’ve learned in the last year?
Expect the unexpected.
What do you wish more people knew about Allison+Partners?
That we are amazing at handling start-ups and established tech companies, alike.
What’s your biggest success?
Getting my wife to marry me.
What book has had the most impact on you?
Snow Falling on Cedars – Not only a great story, but it is stunning how David Guterson makes his fictional world come to life through incredibly vivid and artistic writing.
Email Zach Colvin