Senior Vice President, Marketing + Business Development
Jen brings more than 15 years of marketing communications and business development experience to Allison+Partners.
Most recently, she led new business operations and marketing for Edelman in the U.S., where she helped found the firm's first national business development team and create landmark tools designed to streamline and analyze new business efforts. She also led marketing initiatives, which included advertising, sponsorships and development of Edelman's first brand marketing campaign.
Prior to her U.S. role, Graves served as the vice president for new business and marketing for Edelman's Western Region where she drove new business efforts and helped to raise visibility for the six offices in the West. She also spent two years in the consumer marketing practice in Los Angeles, leading new business opportunities for the group and driving communications activities for clients such as Warner Bros., Nestle´ and the American Film Institute.
Before joining Edelman, Graves spent eight years managing numerous consumer marketing accounts for agencies such as Cohn & Wolfe, The Phelps Group and Lippe Taylor. Jen holds a Bachelor's of Journalism and Political Science from Southern Methodist University in Dallas, Texas, and currently lives in Seattle, WA with her husband and two small children.
Who has had the biggest impact on your career and why?
My father is an Emmy Award-winning journalist and entrepreneur. He showed me how to "find the lead" and approach storytelling in an objective manner. He also taught me the value of hard work and that even if you fail, you can persevere as long as you don't give up.
What’s your biggest success?
My two beautiful children. They are healthy, happy and make me laugh everyday. My world is a better place because they are here.
What’s your dream job (aside from the one you have now)?
I would love to be a host on HGTV. My obsession with interior design and home makeover shows aside, there is nothing more gratifying than working with my hands to build something that improves someone's experience.
Can you tell us something about you that might surprise most people who know you?
I was a Junior Olympic gymnast when I was eight. Being a gymnast gave me an intensely competitive drive that comes in handy during the new business process.
What was the best advice you ever received?
"Hope is not a strategy."
Email Jen Graves